ABOUT SKIN CANCER
Rates of melanoma (the most deadly form of skin cancer) in the UK have quadrupled since the 1970s. Over 15,000 new cases of melanoma occur every year in the UK, that's 42 new cases being diagnosed every day.
There are an estimated 210,000 new cases on non-melanoma skin cancer every year in the UK. Non-melanoma skin cancers are less fatal than melanoma skin cancer. They tend not to spread to other parts of the body, unlike melanomas, and will commonly continue to grow at the site where they are located (unless they are removed, which often results in scarring).
Excessive UV radiation, found in sunlight and in some technologies — such as sunbeds, is a major contributing factor to the development of skin cancers. 86% of melanomas in the UK are related to too much UV exposure and were preventable. Visit the British Association of Dermatologists website, via the link below, to find out more.
ABOUT THE 'DON'T BAKE' BAKE
People's attitude towards sun safety and UV exposure needs to change if we are to see fewer people in the UK developing skin cancer. Studies by the British Association of Dermatologists (BAD) have found that 1 in 3 of us are still getting burnt every year whilst in the UK, and that 28% of us are getting burnt whilst abroad.
The 'Don't Bake' Bake was set up by the BAD as a means of raising awareness of the dangers posed by excessive UV radiation, in order to help educate the public on best sun safety practices and how to spot the warning signs of skin cancer early. It was also set up to help raise funds for the BAD's public facing skin disease prevention initiatives.
There are lots of fantastic ways that you can get involved with The 'Don't Bake' Bake and spread the word on staying safe in sun. Click the link below to find out how you can help in the fight against skin cancer.